This Week's Must-Reads

February 13, 2025

Author

Danny Nathan
February 13, 2025 • Estimated Reading Time: 3 minutes

Here’s what we covered in Sunday’s edition…

Hello Innovator!

Instead of wasting 75% of your product development budget every year, focus on the Jobs to Be Done framework to ensure you innovation efforts are grounded in customer needs.

Here’s what you’ll find:

  • This Week’s Article: You might as well 🔥 your 💵

  • Share This: Are you wasting your product development budget?

  • Case Study: Arm & Hammer Grows 30% YoY with JTBD

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What Is Jobs-to-be-Done?

Is Jobs-to-be-Done a theory? A lens? A process? A framework? A practice? Let’s start with a practical definition:

jobs-to-be-done.com/what-is-jobs-to-be-done-fea59c8e39eb

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