Must Reads for Innovators

March 6, 2025

Author

Danny Nathan
March 06, 2025 • Estimated Reading Time: 4 minutes

Here’s what we covered in Sunday’s edition…

Hello Innovator!

Many new entrepreneurs view The Lean Startup and MVP methodology as the bible for startup creation. However, the strategy is coming under fire as more seasoned veterans look back upon their success and realize that, had the followed the methods to a tee, they may well have failed.

In spite of this consternation and questioning of the value of MVPs, they do have a place. As we’ll outline below, an MVP may just be the perfect tool for disruptive innovation.

Here’s what you’ll find:

  • This Week’s Article: You’re MVPing Wrong

  • Case Study: Snowdevil and the Disruption of E-Commerce

 

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Challenges With The Lean Startup Methodology

The Lean Startup encouraged “rapid experimentation” over “elaborate planning.” The overarching goal was to launch a minimum viable product (MVP) as quickly as possible and then iterate based on customer feedback. But Lean practitioners ultimately swung too far in this direction, going from elaborate planning to no planning at all.

www.reforge.com/blog/lean-startup-methodology-problems

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